SwissStop Brake Pad FlashPro Shimano/SRAM Yellow (set of 4)
The industry standard for carbon rim compatible brake pads is most certainly the SwissStop Yellow series. These pads are designed to provide excellent stopping power in wet and dry conditions, and unlike some other carbon-specific compounds, the SwissStop Yellow pads are manufactured to be quite and smooth.
The FlashPro pads are Shimano/SRAM compatible. If you're looking for the Campagnolo/Zero Gravity pads, see the related products in the right column.
These are the older model brake pads. They will not fit 2011 campy brakes.